Green Bay Packers History

Super Bowl XXXI Championship

Thirty years of waiting ended with a thunderous return to glory in the Louisiana Superdome.

Super Bowl XXXI stands as a triumphant return to the pinnacle of American football for the Green Bay Packers, ending a 29-year championship drought that dated back to the 1967 Ice Bowl. Led by Hall of Fame quarterback Brett Favre and head coach Mike Holmgren, this victory in January 1997 marked the franchise's third Super Bowl title and their first since the Vince Lombardi era defined the team's identity.

The game is historically significant not only for the trophy it secured but for the manner of the victory: a dominant defensive performance that neutralized the high-powered New England Patriots offense, capped by a legendary interception return by Desmond Howard. It cemented the 1990s Packers as one of the most formidable dynasties in NFL history.

Opponent
New England Patriots
Final Score
35-21
Key Player (MVP)
Desmond Howard
Location
Louisiana Superdome, New Orleans
Date
January 26, 1997
Season
1996 NFL Season

Lore & Background

The road to Super Bowl XXXI began with a historic 13-3 regular-season record, the best in the franchise's storied history at that time. The Packers entered the playoffs as the NFC's top seed, carrying the weight of expectation from a fanbase that had endured decades of mediocrity following the departure of Vince Lombardi. Under the guidance of Mike Holmgren, who brought a modern offensive scheme to the historic Green Bay organization, and with Brett Favre at the helm, the team blended explosive passing attacks with a suffocating defense led by Reggie White and Charles Woodson.

The championship game itself became an instant classic. The Patriots, led by Drew Bledsoe, arrived in New Orleans hoping to shock the world, but they were met by a Green Bay defense that refused to yield. While the offense scored on every possession of the first half, it was the special teams unit that delivered the defining moment of the night. Desmond Howard's 99-yard kickoff return for a touchdown not only broke the game open but provided the iconic imagery of the 'spike' celebration that came to symbolize the team's renewed confidence and swagger.

In Their Own Story

The humidity in the Louisiana Superdome was thick, but the roar from the Green Bay faithful drowned out everything else. Brett Favre stood in the huddle, his eyes scanning the field with a calm intensity that had become his trademark. 'One more drive,' he whispered, the ball tucked securely under his arm. The crowd chanted 'Go Pack Go' so loudly it vibrated through the turf.

On the sideline, Desmond Howard adjusted his helmet, watching the kickoff team take the field. He knew the moment was coming. As the ball sailed through the air, time seemed to slow. He caught it deep in his own end zone, spotted a seam in the coverage, and exploded forward. The crowd noise shifted from anticipation to a deafening crescendo as he sprinted past defenders, untouched, into the end zone. The spike that followed was not just a celebration; it was a declaration that the Packers were back, and they would not be ignored.

Reader's Guide

The achievement of winning Super Bowl XXXI represents the crowning moment of the Brett Favre era and the validation of Mike Holmgren's rebuilding project. Occurring on January 26, 1997, this victory broke a nearly three-decade championship drought that had plagued the franchise since the legendary 1967 season.

The significance of this title extends far beyond the final score of 35-21 against the New England Patriots. It re-established Green Bay as an elite franchise in the modern NFL era, proving they could compete with and defeat the league's best teams outside of their home stadium. The game is particularly remembered for the strategic brilliance displayed on both sides of the ball, but most notably for the special teams play that defined the contest.

Desmond Howard was named the Super Bowl MVP, a rare honor for a player not listed as an offensive or defensive starter. His 99-yard kickoff return touchdown remains one of the longest in Super Bowl history and served as the catalyst that put the game out of reach. This victory initiated a new golden age for the Packers, setting the stage for future contention and solidifying the legacy of the 1996 team as one of the greatest single-season squads in NFL history.

Did You Know?

More in Honours & Records

Open in the interactive codex →